GIFE’s mission is to improve and disseminate concepts and practices of the use of private resources for the development of the common good.
The Start of Our Journey Together
GIFE needed a unified platform to manage its relationships with over 170 associates, who collectively contribute more than R$ 5 billion per year in social investment, as well as its contacts across the public sector and civil society.
CRM System Implementation
GIFE implemented Salesforce NPSP, integrated with Mailchimp, OpenFn, G Connector, and Formstack, to centralize management of contacts, associates, and communications on a single platform.
“Hiring Vera Solutions was very important for the successful implementation and maintenance of Salesforce in our organization. They know how to translate our needs into the design of our solution, with the right configurations and integrations, which gave us the optimal implementation fundamental to optimizing our work. The team of employees deserves special mention, as they are always very helpful, friendly and extremely competent.”
– Thais Rodrigues, GIFE
Benefits and What's Next
With Salesforce, GIFE now has streamlined management on a unified platform for enhanced data collection, analysis, content dissemination, and decision-making. The organization effectively cultivates relationships with partners, public sector liaisons, and civil society, serving over 170 associates who collectively contribute more than R$ 5 billion per year in social investment. GIFE has also implemented projects aimed at strengthening and spreading best practices for private social investment.
Addressing initial challenges, aligning to the right service, provides benefits today, and enables planning for the future. GIFE continues to build on this foundation to further strengthen its relationships and expand the impact of private social investment in Brazil.