In today’s world, consumers are increasingly conscious of the impact their purchases have on society and the environment. They seek out businesses that not only deliver quality products or services but also prioritize ethical practices and sustainability. Enter B Corporation certification – a badge of honor for businesses committed to balancing profit with purpose. In this blog post, we’ll delve into Vera’s path to its fifth consecutive B Corporation recertification.
Introduction to B Corporation Certification
Vera’s Decision to Pursue B Corporation Certification in 2012
Assessment and Preparation
Implementing Changes
Armed with insights from the assessment, Vera Solutions embarked on a journey of internal improvements. We continued our push to implement sustainable business practices across our supply chain, from sourcing eco-friendly office supplies to responsibly recycling e-waste. We also enhanced employee benefits and continued to engage in charitable endeavors in alignment with our Pledge 1% commitment. For example, one recent change we made in alignment with B Lab’s standards is expanding employee ownership opportunities by implementing an Employee Incentive Plan for all current staff, regardless of their role or geography. Another is a 2020 reform of our compensation model to reflect and reinforce the following values: fairness, transparency, clarity, and predictability.
Transparency and Accountability
The Moment of Triumph: Achieving our 5th B Corp Recertification
“We’re proud to be an active member of the B Corp community. Recertification represents Vera’s continued commitment to innovate and explore new avenues for social and environmental impact, benefiting not only Vera employees but also clients, vendors, and the greater community” commented Rachel Glogowski, Director of Global Operations at Vera and former Board Member of B Local Boston, a regional group of business representatives committed to furthering the B Corp message.
